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AAK ­ Responsible Growth 2012-2013 - UK

Maintaining momentum An important aspect of our CSR work is maintaining global momentum. To ensure that this happens, the Global CSR Manager visited all production plants in 2012 and again in early 2013. These visits had multiple objectives. During workshops with the local teams, CSR SWOT analyses were completed, feedback was given on the 2011 GRI Report and Sustainability Report, ambitions and objectives were discussed. Finally, locally reported Global Reporting Initiative (GRI) data was scrutinised with each member of the local team to clarify ambiguities and align definitions. As a special theme on this year’s tour, we launched a CSR training program aimed at employees in contact with customers. To be able to reach all the relevant employees, we based the training primarily on the “train the trainer” concept. To further support this training, a CSR booklet was handed out to all participants. To promote continued sharing of information, best practices and progress on CSR objectives on a more regular basis, we conduct monthly virtual conferences with the participation of all CSR team leaders. To make CSR even more visible within our organisation, each year we present our internal CSR award to the AAK site or business area Increasing CSR awareness The introduction of dashboards is sharpening attention on progress made. These comprise a one-page presentation of data and graphics showing GRI indicators with high priority or in significant development. A global dashboard has been created for AAK’s Executive Committee to follow global developments, while local dashboards illustrate and benchmark developments at individual production plants. 40 | AAK Responsible Growth that has demonstrated outstanding CSR performance. In 2012, the production site in Zaandijk in the Netherlands was granted an award for significant improvements on key indicators The adoption and global implementation of our AAK Code of Conduct is another promoter for the integration of CSR in our business. The Code is fully implemented with all employees who have read, understood, accepted and signed the Code. Further systems have been established to ensure that our Code is part of the introduction package for new employees. such as energy consumption, CO2 emissions, wastewater discharge, Lost Time Injuries and the training of employees in cardiopulmonary resuscitation (CPR).


AAK ­ Responsible Growth 2012-2013 - UK
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