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AAK Annual Report 2016

The AAK Way Our three-year company program AAKtion has now been completed and 2016 was another exciting year in the execution of the program with many important achievements across the globe within many functions. This has given us a very strong foundation for starting the execution of our new company program. Our new program, which will guide us up through 2019, is called The AAK Way and is based on six strategic cornerstones: Speciality and semi-speciality products. Customer co-development. Sustainable growth. Global reach aligned with high-growth markets and segments. Strong local presence. Multi-oil and multi-process. The key focus for The AAK Way is to enable AAK to continue to deliver strong organic growth. This will be achieved by IRFXVLQJRQ¿YHSULRULW\DUHDV±*RWR0DUNHW2SHUDWLRQDO Excellence, Special Focus Areas, Innovation, and People. Go to Market Being the Co-Development Company we create lasting value for our customers through value-adding vegetable oils and fats solutions. Our Go to Market approach is to partner with our customers all the way – from identifying their needs, through creating the right solutions for them, to the actual sales. Our way of selling and our unique customer co- development approach are business tools we want to strengthen even further over the next three years. Operational Excellence In accordance with our brand promise and to manage the ever-increasing competition in the market, it is important that we have operational excellence all the way from sourcing our raw materials in a cost-competitive and responsible way, via a cost-effective production to delivering on time and in quality. Special Focus Areas AAK’s core business is to develop and supply vegetable oils DQGIDWVVROXWLRQVWRVROYHFXVWRPHUVSHFL¿FQHHGVDFURVV industries such as bakery, chocolate and confectionery, cosmetics, and infant nutrition. To further strengthen our organic JURZWKZHKDYHLGHQWL¿HGVRPHVSHFLDOIRFXVDUHDVZKLFK ZHEHOLHYHKROGVLJQL¿FDQWSRWHQWLDOIRUIXWXUHJURZWK Innovation Innovation is crucial to drive future organic growth and to build an even stronger AAK for the mid and the long term. This is decisive for being the preferred supplier and for securing that our solutions add strong value to our customers. When it comes to innovation capabilities we want to be in a league of our own for new ideas, and subsequently executing them with a sense of urgency, and fully commercializing them. People We want AAK to be a great place to work, a place where we set a high standard for performance, where everybody is highly engaged, where possibilities for personal development are provided, and where strong leaders both support and challenge all colleagues in an organization to last. We also continuously want to prepare our workforce for the ever-changing future. The AAK Way serves several important purposes: 7ROLYHXSWRRXUYLVLRQWREHWKH¿UVWFKRLFHIRUYDOXH adding vegetable oil solutions. To reach our management ambition improving, on DYHUDJHRXURSHUDWLQJSUR¿WE\SHUFHQWSHU\HDUDQG supporting a good and consistent earnings per share improvement. To build a stronger AAK for the short, mid and long term. A few months after our global launch of The AAK Way, the implementation of the program is developing according to plan. We are looking forward to the continuous execution of The AAK Way in order to create even more value for all of our customers and other stakeholders. 7 Innovation Go to Market Operational Excellence Special Focus Areas People AAK Way of Selling Customer Co-Development Sourcing Excellence Cost Effective & Flexible World Class Delivery Special Nutrition Dairy+ INNOBO - Products


AAK Annual Report 2016
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