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Delivering innovation through
collaboration
At AAK, innovation means sustainable growth for us
and our customers. By constantly exploring new ideas,
new raw materials and new technologies, we are able
to co-develop unique solutions that open the door to a
wealth of opportunities. It is what makes working with
AAK different.
Deep market insight
Our solutions are never a success unless they add
tangible, long-term value to our customers. Through our
co-development approach, we start by gaining deep
insights into the drivers behind market demand, as well
as the challenges they present. This gives us a powerful
framework to ensure each solution is exactly in line with
the customer’s specific requirements.
Value at every stage
When it comes to creating a new solution, our global
network of Customer Innovation Centers is home to
many of the best engineering and technical minds in
the business. We work in close collaboration with our
customers’ own teams and experts to bring the best
resources into play at every stage. This allows us to
make sure that value is created throughout the process
until the final solution is ready for launch.
AAK’s approach to innovation offers significant advantages
that help customers to be more competitive and
build market share. This is not only through safer, more
cost-efficient processing or a more sustainable supply,
but also through superior products with a better sensory
experience, better nutritional profile or that tap into the
latest consumer trend.
Breaking new ground
Innovation at AAK has been strong over 2018 and
thanks to the proximity of our Customer Innovation
Centers to our customer base, we have seen positive
results virtually every day. For example, our focus on
heat stability in chocolate has added many benefits
to our customers’ supply chains by optimizing both
processes and ingredients. We have also created a
range of flavored frying oils for snack production and
more sustainable solutions for the plant-based food
industry.
Innovation for the future
Looking forward, we will continue to use market
insights and technical excellence to deliver outstanding
solutions, which will enable even greater cooperation
with customers. In addition, we are also exploring
better ways to optimize our solutions for all plant-based
segments. Our vision is to find new ways to combine
these solutions with others in an open development
process, allowing our joint knowledge and competencies
to give birth to many new and exciting possibilities.